About IDo Marketing
At IDo Marketing, we believe that every wedding business has a story to tell, and we are here to help you tell yours in an impactful way to get the clients you want. Whether you're a wedding planner, photographer, venue owner, or another wedding-related professional, our strategies showcase your strengths and attract your ideal clients.
Because the wedding industry is highly competitive, standing out from the crowd is crucial. Our experienced marketing team will work closely with you to develop a comprehensive marketing plan encompassing online and offline channels. Our marketing strategies are data-driven, meaning we continuously analyze and optimize our services to ensure maximum return on investment. We monitor key metrics, track website traffic, and measure conversions to provide you with detailed reports and insights into your marketing performance. We are not just consultants but partners invested in your success. Let us take your wedding business to the next level with our proven marketing expertise and innovative strategies.
Contact us today to schedule a consultation and let's embark on this exciting journey together.
Meet Shantel
Shantel started in the wedding industry in 2013 as the Marketing Manager for Orlando’s #1 catering company, Arthur’s Catering. At Arthur’s, Shantel handled content creation, graphic design, social media management, digital advertising, and more. It was at Arthur’s that Shantel truly gained her passion for the wedding and hospitality industry. Arthur’s grew from a 7 million dollar company in 2013 to over 10 million in 2022.
Throughout those years, she also managed the branding and social media for top wedding venues like Casa Feliz, which she helped grow from 0 to 7K followers, and the Howey Mansion, whose video views increased by 53% in less than a year. Shantel also managed the marketing of Orlando’s largest rental company, Orlando Wedding and Party Rentals, where she used reels and video content to achieve a 44% increase in followers.
Being a well-rounded marketer also requires sharpening your skills and getting experience outside your frame of reference, which is why Shantel spent a year working at a digital marketing agency that has worked with big names like Meta, Hilton, Universal, NASA, Warner Bros, and more. There, Shantel learned up-to-date best practices for strategy, SEO, and digital advertising that many wedding businesses are not privy to. This experience gives her an advanced approach to her marketing solutions.
A marketing maven, Shantel is passionate about helping your company reach its full potential. When she’s not immersed in the digital world, Shantel enjoys traveling, salsa dancing, or enjoying her guilty pleasure, a chicimichanga,
Set up a Free Consultation Call to chat with her and see how to take your business to the next level.
Our Services
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Every successful business has a strategy. Do you have one for your business? A yearly marketing plan that outlines what, how, and when you plan to execute specific tasks to achieve your business goals is essential. If you don't have a business marketing plan, this is where we come in. We look at everything from branding, website traffic, social media metrics, new service avenues etc. to help you develop goals and plan how to achieve them. Ask about our Strategy service.
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In today's digital age, the importance of digital marketing for wedding businesses cannot be overstated. With engaged couples turning to the internet to research, plan, and make decisions about their special day, having a solid online presence is critical for success. We offer Facebook, Google Ad advertising, reputation management, Knot and Wedding Wire Profile optimization, digital content creation, and SEO. Ask about our Digital Advertising service.
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One of the key reasons why social media is crucial for wedding businesses is its ability to reach a vast audience. Platforms like Instagram, Facebook, Pinterest, and TikTok have millions of users actively seeking inspiration and ideas for their big day. By strategically utilizing these platforms, wedding businesses can showcase their portfolio, share behind-the-scenes glimpses, and demonstrate their expertise, capturing the attention of couples actively planning their wedding. We offer social media strategy, content creation, and management. Ask about our Social Media service.
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A website serves as the virtual storefront for wedding businesses, and in today's digital landscape, a well-designed and user-friendly website is essential for success. An effective website redesign can significantly impact a wedding business. We focus on developing a website design strategy based on your business needs. For example, improving SEO, rebranding, pushing a particular service offer, etc. We help you hone in on those goals and design a site that enables you to achieve them. Ask about our Website Design service.
Lastly we implement SEO tactics. (SEO) is a crucial component to a redesign. We implement strategies that will help your website becomes more discoverable to couples actively searching for wedding services online. This increased visibility translates into higher organic traffic, greater exposure, and ultimately, more leads and bookings for your business.
With a beautifully redesigned website, you can effectively showcase your expertise, connect with couples, and establish your business as a top choice for their dream wedding.
